When using responsive design, the advertising tool and the according landing page are going to be presented optimally on each and every mobile terminal device.
More and more users check their emails on their smartphones when they are on the go. Current studies state that they check their emails even up to six times a day on an average basis. Nowadays, more newsletter emails are going to be opened on a mobile terminal device than on a desktop computer. Since last year the opening rate of emails on mobile devices has increased by 120 percent.
Actually, there are plenty of reasons why you should use a responsive newsletter.
Since our experts use the full potential of address data in the field of email marketing, we optimise each advertising tool and configure it according to responsive design. Thus, the advertising material is going to be presented on each mobile terminal device in its best possible way.
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